For in-house comms teams
Ready playbooks, Legal sign-off without a seat, and a runbook you can open when it hits — built for teams that do not have a spare quarter to stand this up from scratch.
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01
Start from the incident type, not a blank document and a promise to finish next quarter.
Pick a scenario your team is already on the hook for — layoff, data breach, leadership emergency — and put your people and language in it. The first draft is done. You customize it.
02
Walk the playbook step by step when it hits, instead of writing the response under pressure.
Next action, next statement, next owner. Crisis Mode is the runbook your team opens at 2am — not a scavenger hunt through a shared drive.
03
Email a no-login review link. Legal approves the language. You keep licenses on the people who will run the incident.
Stretched teams should not burn a seat on someone who only needs to say yes. Reviewers get a magic link. You keep the workspace for operators.
04
Send SMS or email to opted-in employees from the same playbook — or copy a pre-approved message into the channel you already use.
The statement and the send live together. Contacts opt in from an email link and can reply STOP. No separate phone tree. No hoping people check Slack.
05
Schedule tabletops so Crisis Mode is not the first time your team sees the plan.
Monthly or quarterly drills rotate through your playbooks, send a heads-up, and walk the same path you will use when it is real.
06
If a PDF were enough, you would already be using the one in the shared drive. Bring it in.
Upload the approved plan. CrisisComms turns it into an editable playbook you can branch, review, drill, and run — without rebuilding it by hand.
Start free. Pick a playbook. Invite your team.
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