Browse free crisis communication playbook templates and messaging examples: CEO resignations, service outages, data breaches, and more. Copy-ready samples for your crisis response playbook. Start any playbook template as a playbook — free.
A major project delay or cost overrun does not wait for your next leadership meeting. You can still decide, ahead of time, exactly what your team does in the first hours after one surfaces.
A serious injury or fatality on a construction site does not wait for your next safety meeting. You can still decide, ahead of time, exactly what your team does in the minutes after one occurs.
Restaurants don't get to schedule their crises. But you can decide, in advance, exactly what happens in the first hour of one.
You don't get advance notice of a failed inspection. You can still decide, ahead of time, exactly what your team does in the hour after one.
A ransomware lock on your BIM servers or an unauthorized file leak does not wait for the next IT meeting. You can still decide, ahead of time, exactly what your team does in the first hour after one is detected.
A utility strike on an active job site does not wait for the next safety briefing. You can still decide, ahead of time, exactly what your team does in the minutes after one occurs.
These samples cover the most common communication pressure points in a data breach: media inquiries, customer impact from outages, rapid staff direction, and internal containment.
These templates address the highest-pressure moments in an employee misconduct response.
These templates address the most urgent communication needs for AEC firms facing a Structural Defect/Failure situation.
These templates cover the highest-visibility moments in an unethical donor controversy.